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Creative Direction, Art Direction, branding and Design
 
 
 

Art Direction

 
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Fashion

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Beauty

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Portraits

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Still Life

 
 
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It was truly touching to Art Direct this years Tickled Pink campaign for George at Asda, shot by Kate Davis Macleod. My wonderful mother has survived breast cancer, it was such a hard road for her to walk, especially knowing that her sister, my aunt, had lost her battle with breast cancer before her. So many of us have been affected by cancer in some way and personally I have lost too many family members and friends, my first husband was only 35 when he died. We photographed several people who have had been affected by cancer for this campaign, with thanks to Catherine, Andy, Kally, Emma and Enyie for being amazing. One woman every ten minutes is diagnosed with breast cancer in the UK. Asda’s Tickled Pink campaign uniquely supports the work of two leading breast cancer charities; Breast Cancer Care and Breast Cancer Now; between them they offer life-changing support and make life-saving research happen, helping everyone affected by breast cancer now, and saving lives in the future. @georgeatasda @breast_cancer_care @breastcancernow Massive thanks to KO Collective @ko_collective ART DIRECTOR CAT HOWARD PHOTOGRAPHER KATE DAVIS MACLEOD PRODUCTION KO COLLECTIVE PHOTO ASSISTANT LIAM PRIOR PHOTO ASSISTANT OLLIE COLEMAN DIGITAL OPERATOR NIC BEZZINA STYLIST JENNY KENNEDY STYLIST ASSISTANT JAY BARRETT HAIR STYLIST HEATH MASSI HAIR STYLIST ASSISTANT MAKE-UP ARTIST JAMES O’RILEY MAKE-UP ARTIST ASSISTANT HELEN
Wall flower 🕳 #collage #art #cathoward #collageart #women #female
Seed pod 🕳 #seedpod #seed #art #painting #handpainted #print #nature #myart #creativedirector
Another shot of my business cards 💗 🕳 #design #branding #pink #cathowardcreative #businesscardsdesign #stationary #stilllife #graphicdesign #pinksides #mybrand
Weekending 🕳 #life #nature #happiness #walks #family #beauty #kidslovenature #autumn #photography #landscape
Weekending: Tim Walker at the V&A @timwalkerstudio @vamuseum 🕳 #photography #fashion #exhibition #weekending #art #pleasure #inspiration #wonderment
👁 🕳 #etching #eye #art #seeyou #print #printing #bymyhand #rough #litho #colour #blue #colourmehappy
👁 🕳 #etching #eye #art #seeyou #print #printing #bymyhand #rough #litho #colour #purple #colourpop #pop
👁 🕳 #etching #eye #art #seeyou #print #printing #bymyhand #rough #litho
‘Ghost’ story from the archives Client Selfridges Publication GQ Photographs Alan Scrymgeour Styling Tanja Martyn Grooming Keiichiro Model Tafari 🕳 #fashion #artdirection #menswear #mono #ghost #blackandwhite #tbt #photography #archive #love #instafashion #dailypost #femalecreative #noir #creative #artdirector #lovemyjob
‘Ghost’ story from the archives Client Selfridges Publication GQ Photographs Alan Scrymgeour Styling Tanja Martyn Grooming Keiichiro Model Tafari 🕳 #fashion #artdirection #menswear #mono #ghost #blackandwhite #tbt #photography #archive #love #instafashion #dailypost #femalecreative
‘Ghost’ story from the archives Client Selfridges Publication GQ Photographs Alan Scrymgeour Styling Tanja Martyn Grooming Keiichiro Model Tafari 🕳 #fashion #artdirection #menswear #mono #ghost #blackandwhite #tbt #photography #archive
Here is a collage I designed a while ago for @mrsrubbish and @goddesscharms, it was part of their wider branding project and set the tone for their goddess of the month, which on this occasion happened to be me! Hence the self collage. I have hummingbirds sitting or flying around my hands, they are my favourite birds and native to my half home land of Colombia, the gold is a precolombian Indian treasure placed as a crown and anyone who knows me knows I’m a crazy tree hugger so this lovely Oak tree represents my love of mother nature. Looking forward to designing our next goddess and thanks for letting me be your first @goddesscharms 💓 🕳 #collage #collageart #branding #goddess #art #design #goddesscharms #me #selfportrait
Olafur Eliasson 🕳 #tatemodern #incredible #scultural #sculpture
Olafur Eliasson 🕳 #tatemodern #incredible #experiential
‘O’ love 💙 🕳 #type #typography #o #femmetype #girlswhotype #graphicdesign #graphicdesigner #design #instatype #womenindesign #cathowardcreativedirector #creative #creativedirector
I only shoot against pink these days @katedavismacleod 🕳 #werk #pink #shoot #tickledpink #breastcancercare #breastcancernow
New project. Coming soon 🕳 #cathowardcreativedirector #cathoward #ch_ #chdash #newproject #collage #art #design #homewares #print #printmaking #maximalism #maximalismo #darkhome #cushions
My new business cards. 💅🏼 It’s hard being my own client but also amazing as I get to do exactly what I want. 🕳 #businesscards #design #graphicdesign #branding #mybrand #cathowardcreative #logo #type #pano #designer @moo
Two of several portraits shots of some rising stars from the Royal Academy of Arts @rca_fashion by @adamfussell for the cover story for Corner Mag. 🕳 #portraits #coverstory #editorial #photography #fashion #students #ra #creativedirector #artdirector

 

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